COVID decimated hotels. Occupancy rates fell to 22% in April, but rose to 48% in the week ending 7/25. Per The Wall Street Journal, automation and AI are key to recovery.
Customers need to feel safe, so hotels are adding technology to cut physical touchpoints and contact between guests and staff. Viceroy Hotel Group added digital assistants, such as Alexa, so customers can control lighting and operate TVs by voice. At MGM, guests can process payments, verify identity, and get digital room keys using a mobile phone app. At Red Lion Hotels, they are automating invoice generation and using AI-software to answer customer questions by phone. Hotels are also using Aethon’s robots that automate delivery of food, room supplies and guest requests.
There are myriad ways to re-envision the hotel experience for COVID, but which get the biggest bang for the buck and generate the biggest customer benefit? Computer modelling and simulation can help. MOSIMTEC can help you identify and explore countless options virtually, before you roll them out to the real world, to see which work best and which don’t pan out when put to the test. Open your thinking to new ideas. MOSIMTEC is here to help.
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To learn more visit: https://www.wsj.com/articles/hospitality-industry-turns-to-tech-to-lure-guests-back-11596636001